Link in Bio
Rachel KartenLink in Bio is a newsletter about working in social media.
| Platform |  | Pricing | Freemium |
|---|---|---|---|
| Publishes | Twice weekly | Issues | 254 |
| Subscribers | Read | milkkarten.net |
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| #18 | |
| #6 |
Latest Issues
Recent posts by this newsletter. Browse the email archive.
Why AI Will Lead to More “Proof of Reality” Posts
One of the most-liked photos on activewear brand SET Active’s Instagram in March was likely made using Midjourney. Despite the campaign being passed around marketing circles when it launched, I’m embarrassed to say I didn’t clock the photo ...
How to (Responsibly) Trick Viewers Into Watching Your Videos
Plus five post formats to try this week, the TikTok video that led to 5,000 app signups, and more.
Is The Ordinary Selling Eggs Rotten Marketing?
Plus five post formats to try, my favorite wireless mic, Duolingo's new writers' room, and more.
Day in the Life of the Philadelphia Eagles’ Director of Social Media
In my time writing this newsletter, I have learned a lot about what social media looks like across various industries. One of the most grueling I’ve come across? Sports. The hours are long, the fans are passionate, and the emotions are high...
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Authors
The writers behind this newsletter.
I’m Rachel Karten and I’m a social media consultant helping brands build social strategies that delight.
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