Reletter
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Link in Bio

Rachel Karten
Thousands of paid subscribers

A newsletter about working in social media.

Platform
Substack
PricingFreemiumPublishesDaily
Issues380Founded6 years agoLast Issue5 days ago
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Latest Issues

Have brands lost the plot in comment sections?

Good morning! Did you hear that ’s show “Subway Takes” is nominated for an Emmy? Amazing. What a fun time to be posting on the internet.

Today Link in Bio contributor Matthew Stasoff is taking over the newsletter. He is the Group Director,...

5 days ago
25

Your carousels need hooks too

Nude Project on their carousel strategy, the new TikTok feature I am excited about, three post formats to try this week, and more.

Hello! I’m back! I spent the past week up in Santa Barbara visiting the beautiful gardens at Lotusland, maki...

7 days ago
60
Paid

The best part of Cannes Lions is in a basement

Hello! I am back in Los Angeles and am sending a rare Friday newsletter. Instead of an interview or essay, I am reflecting on my time in Cannes.

By now, you’ve probably read the headlines from the annual Cannes Lions International Festival...

18 days ago
124
18

27 social media tips, submitted by you

Plus a dispatch from Cannes, LinkedIn collab posts, three post formats to try this week, and more.

Hello from Cannes! I’ll share all of my takeaways in Thursday’s send, but I can report that the word “authenticity” is still being overused,...

21 days ago
88
9
Paid

44% of social marketers feel like their boss doesn’t understand social media

Last month, Link in Bio conducted a survey to get a pulse check on the social media industry. We received 834 responses from social media professionals across industries—ranging from those working on big and small accounts alike. Today we’r...

a month ago
126
20

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Authors

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  • Rachel Karten

    Writer of Link in Bio, a newsletter about working in social media.

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