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Baller Golf

David Skilling

Independent stories exploring the people, products, style, business and culture shaping modern golf.

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PricingFreemiumPublishesWeekly
Issues92Founded3 years agoLast Issue13 days ago
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Latest Issues

LIV Golf Faces Player Exodus as the PGA Tour Expands

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LIV Golf’s player exodus is becoming an existential problem

LIV Golf’s attempt to reinvent itself for 2027 faces a serious problem: some of the players...

13 days ago
29

Good Good’s Callaway Advert Exposed the Problem With Brand-Value Apologies

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Written by David Skilling

Note: I published this in Culture of Sport previously, so you may want to skip if you’ve read that.

I’m sure you’ve all seen by now, bu...

2 months ago
60

CityGolf is taking indoor golf beyond the simulator bay

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Image: CityGolf USA

Written by David Skilling

Golf has spent years finding ways to play the game away from the golf course, and Nashville is about to push that i...

3 months ago
46

LIV Golf Has Spent Four Years Disrupting Golf. Now It Has to Build a Business.

LIV's new investment deal gives the league a future beyond Saudi funding, but turning players into owners raises as many questions as it answers.

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3 months ago
55
Paid

Hypegolf Is Showing Golf Media The Blueprint

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Image: Hypegolf

Written by David Skilling

For years, sports media has treated culture as something to report on, because the publisher’s role ended once the arti...

3 months ago
32

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  • David Skilling

    Unpacking the culture and business of sport. Covering Football (Soccer), Formula 1, Boxing, NBA, Golf, and brands in sport.

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