Independent stories and analysis exploring sport, culture, business and marketing.
| Platform |  | Pricing | Freemium | Publishes | Daily |
|---|---|---|---|---|---|
| Issues | 210 | Founded | 3 years ago | Last Issue | 3 days ago |
| Active | |||||
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cultureofsport.substack.comLatest Issues
Athletes, China and the Commercial Cost of Speaking Freely For Mbappé
Written by David Skilling - Instagram
Kylian Mbappé has lost three Chinese sponsors after an off-the-cuff remark about Mao Zedong, and the consequences have now spread well beyond his personal deals. China’s state broadcaster has su...
How American Express's NFL Partnership Is Built Around Membership
OK, I’ve done it! I’ve started posting talking head videos on Instagram about how culture, brands, and money move in sport.
Drop me a follow if this is your thing Instagram 🙏
Written by David Skilling - Instagram
There are few better wa...
The NBA’s Global Business Growth Includes David Beckham
Contact here for Advertising & Partnerships // Support the newsletter here.
Written by David Skilling - Instagram
David Beckham’s nutrition brand IM8 has signed a multi-year partnership with the NBA covering Australia and eight Southeast...
Why Formula 1 Makes So Much Sense for Revolut
Contact here for Advertising & Partnerships // Support the newsletter here.
Copyright: Audi Revolut F1® Team
Written by David Skilling - Instagram
The Audi Revolut F1 Team arrived in Singapore this week with a special R26 livery incorpor...
The NFL Went to Brazil and the Maracanã Made It Its Own
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Written by David Skilling
Tyler Loop had no time left to win an NFL game inside one of football’s most famous stadiums. The Baltimore Ravens kicker stood 56 yards...
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Unpacking the culture and business of sport. Covering Football (Soccer), Formula 1, Boxing, NBA, Golf, and brands in sport.
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