soca stories
Alicia Lueerssen-MedinaA place where I share beauty and wellness insights, updates, and my journey in growing a business in this space
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 13 | Founded | 7 months ago | Last Issue | 7 days ago |
| Active | |||||
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switching off to find my voice
It’s funny how the deeper you get into an area of work, the more you begin to doubt yourself, despite knowing your capabilities.
I built my personal brand on LinkedIn to 12K followers in 12 months by talking about all things beauty brandin...
borrowed expertise
Almost 5 months ago I was laid off and decided to go freelance. About a month in, I ended up with chronic severe migraines (something I haven’t really told many about). Not sure if it’s correlated, but all I know is it made me question ever...
Beyond the visual.
I’ve been a bit quiet on here lately, and honestly, it’s been intentional — even if not entirely by choice.
The past few weeks have been a lot. Travelling, working, trying to build something that actually feels like mine. There’s a specif...
The quiet grief of starting over
There’s a version of the freelance narrative that is all about momentum. From the “big” leap, to the freedom and the feeling of finally doing it.
And yes, there is that. Last weekend I was sitting around with family eating paella, talking...
this wasn’t the plan
I once read that the universe meets you at your level of audacity. I’m not even sure where I read it, but it stuck with me. And this week, it’s been hard not to think about it.
My role ended last week.
For a few days, it didn’t fully regi...
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Authors
The writers behind this newsletter.
Writing about ideas, patterns, and things I keep coming back to.
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