The 1% Brand Brilliance
Bobby Umar, Jeff Gibbard, David McIlroy, Claudia Faith, Taylin John Simmonds, Ganesh Ariyur | CIO | CDIO, John Aspinall, Kimberly Lechnick, John Edward McGrawI’ve spent 20+ years helping experts turn invisible expertise into recognized authority. Here, I share real insights on storytelling, thought leadership, and digital visibility. So you’re not just seen, but respected, remembered, and sought after.
| Platform |  | Pricing | Freemium | Publishes | Daily |
|---|---|---|---|---|---|
| Issues | 128 | Founded | a year ago | Last Issue | 6 days ago |
| Active | |||||
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bobbyumar.substack.comLatest Issues
The Authority Gap That's Costing You, Clients
Why expertise alone doesn't grow a business, Authority does.
A few years ago, I noticed something that changed how I look at business growth.
Jack of all Trades, Master of No Brand - Live with 2 experts
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The Conversation I Almost Got Wrong
The seven pillars that quietly determine whether people trust you, remember you, and choose to work with you.
A few weeks ago, I sat down with someone I was meeting for the first time. Her husband had passed away eleven months earlier. She...
Live with Bobby Umar
Thank you , , , , and many others for tuning into my live video with ! Join me for my next live video in the app.
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Available for iOS and Android
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AI Didn't Replace Experts. It Repriced Them.
Why expertise alone is no longer enough, and what the most trusted professionals are doing differently.
For most of our careers, we believed something simple.
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Subscribers, engagement, traffic and sponsorship for The 1% Brand Brilliance.
| Subscribers | Engagement | 74 | Monthly Web Visits | ||
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| Accepts Sponsors | Estimated Cost per Ad | ||||
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Authors
The writers behind this newsletter.
I turn stories into strategy and vulnerability into a leadership superpower. Helping SMB Owners speak with power, presence, and purpose. Keynote Speaker | TEDx Coach | Linkedin 75K | Twitter 465k | Instagram: 43k Followers
I help people who give a shit about the world make an impact. I coach & consult entrepreneurs and professionals to grow themselves, and solve business problems. Left Substack last year, now I'm back.
Strategy Coach for Creative Entrepreneurs \ud83d\ude80 I’ll help you develop a personalised brand, strategy and system for transformative clarity and growth. I’m a solopreneur, fiction author, podcaster, YouTuber and online writer from Northern Ireland.
I build AI systems that grow your Substack (0 to 20K in 2 years) | Got my Master's in AI before ChatGPT was a thing | VC-backed founder | made by a human \ud83e\udde1 | berg-studio.com
Aspiring creative polymath | Former college teacher | Building multi-dimensional brands and writing newsletters through multiple interests | Manga enthusiast
CIO and senior technology executive leading enterprise AI and digital transformation. I turn emerging technology into measurable business outcomes, stronger operating models, and lasting competitive advantage.
Teaching ecommerce brand owners & operators to run their businesses with AI. Real workflows, agents, and systems → not theory. Founder of Operator Intelligence.
The Aligned Executive Woman is a space for high-achieving women redefining leadership by moving from over functioning into aligned, emotionally intelligent living that integrates ambition, intimacy, family, and legacy.
John Edward McGraw is a Multicultural Workplace Expert, Inclusive Communication Specialist, and a Human Connection Speaker. He helps organizations and leaders navigate cultural divides.
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