Transformation, Commerce and Coffee - By Brandon Rael
Brandon RaelSharing my perspectives and thought-provoking posts via Substack about the retail and consumer industries, business and digital commerce transformations, evolving consumer behaviors, transformation strategies, and how companies must evolve.
| Platform |  | Pricing | Only free issues | Publishes | Monthly |
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| Issues | 24 | Founded | 3 years ago | Last Issue | 4 months ago |
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brandonrael.substack.comLatest Issues
Better Late Then Never - My Annual NRF Recap
The NRF 2026 was a clear reminder that retail transformation is not about technology for technology’s sake. Rather, it is about making progress with purpose, driven by passionate, determined, and dedicated retail professionals and accelerat...
Happy Holidays & Happy New Year
With the holiday season rapidly approaching, I wanted to take a moment to wish you and your families a wonderful time with your families and friends.
I hope you all take time to reflect, rejuvenate, and be present with your loved ones,...
Agentic AI Innovations: Let's talk about it
There have been numerous debates and discussions on LinkedIn and every commerce-centric podcast about the potential and power of Agentic AI capabilities. We are at the very early stages of the remarkably transformative power of these capabi...
Twenty thousand steps per day, the new market, networking, and a heavy dose of Agentic AI
The collective feeling after a memorable few days at Shoptalk Las Vegas is of both inspiration and exhaustion (in a good way). The new market or “new retail model,” as authored by my good friend and global retail industry expert Michael Zak...
Life moves pretty fast. If you don't stop and look around once in a while, you could miss it
My Kyndryl colleagues and I have been so busy this week leading transformational business and digital initiatives and preparing for the upcoming Shoptalk conference in Las Vegas that I didn't notice that I had somehow hit the 10,000 LinkedI...
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Authors
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Brandon Rael is a trusted advisor with significant strategy, operational improvement, profit optimization, technology, and organizational change experience across the retail, wholesale, and consumer industries.
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