Brett’s Substack
Brett BohannonField notes of my journey using AI within the Amazon Space, follow along.
| Platform |  | Pricing | Freemium | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 28 | Founded | a year ago | Last Issue | 2 days ago |
| Active | |||||
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agenticfieldnotes.substack.comLatest Issues
Amazon's 75-Character Title Change Is Exactly Why Agent Workflows Matter
Amazon has a title update coming that is going to create a lot of cleanup work for operators.
Starting July 27, 2026, Amazon says product titles in non-media categories should be 75 characters or less, including spaces. It also describes i...
The Hidden Tax of Connecting Your AI to Amazon Data
The problem nobody’s pricing in
Every Amazon seller experimenting with AI agents hits the same wall, usually without knowing it: context tax.
When you connect an MCP server (the standard way AI assistants like Claude talk to external t...
How To Turn One Messy Amazon Task Into An Agent-Ready Workflow
The reusable template I use for converting Amazon operator work into something an agent can actually run, review, and improve over time.
Most agent projects start in the wrong place.
Post-Mortem: Agent Misclassified a Campaign Setup — and How It Got Caught and Fixed
Summary
An automated, read-only advertising-monitoring agent produced its daily brief and flagged a top-priority “campaign setup error” across a whole family of campaigns. On review, the operator’s instinct said something was off. A two...
The Model Is Not the Moat. The Loop Is the Moat.
The Model Is Not the Moat. The Loop Is the Moat.
Satya Nadella posted something this weekend that seemed to hit a nerve.
Brett’s Substack is a reader-supported publication. To receive new posts and support my work, consider becoming a f...
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