
Field notes from learning Reddit marketing the hard way; bans, wins, and everything in between.
| Platform | Pricing | Only free issues | Publishes | Twice weekly | |
|---|---|---|---|---|---|
| Issues | 7 | Founded | 5 months ago | Last Issue | 4 months ago |
| Active | |||||

When I started as an organic Reddit strategist, my subreddit selection logic was simple: go where our company was already being mentioned, then prioritize the big obvious communities.
That part was directionally correct. It kept me close t...
When people told me to “just lurk first,” I took that advice at face value.
I read subreddit rules carefully. I scrolled top posts. I checked threads daily and tried to get a feel for the tone, the common complaints, and the kinds of conte...
I came into this role with sales instincts baked in. Move fast. Be visible. Jump into conversations early. If something matters, you show up immediately.
On Reddit, that instinct works against you.
Slowing down felt irresponsible at first...
before this role, i thought reddit was chaotic and mostly irrelevant for b2b.
i didn’t avoid it, i just didn’t take it seriously.
to me, it was a place for random stories, strong opinions, and the occasional...
about two weeks into my job, i got permanently banned from r/sales.
like, lifetime ban. message from the mods. no appeal. done forever.
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Subscribers, engagement, traffic and sponsorship for RedditOS by Brianna Chapman.
| Subscribers | Engagement | 72 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
The writers behind this newsletter.
Community Manager, mom, and creator of RedditOS, a practical system for earning trust, visibility, and LLM-era discovery on Reddit. Written by an operator documenting what actually works.
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