Cardinal Insights
Chris CardinalPlain-English financial education and weekly market insights for real people building wealth — not Wall Street. From Chris Cardinal, a fee-only fiduciary financial planner specializing in equity compensation.
| Platform |  | Pricing | Freemium | Publishes | Twice weekly |
|---|---|---|---|---|---|
| Issues | 24 | Founded | 4 months ago | Last Issue | 40 hours ago |
| Active | |||||
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cardinalwealthmanagement.substack.c...Latest Issues
Cardinal Insights — Weekly Market Update
Week Ending July 4, 2026
Markets closed early for the holiday, but this week gave us a lot to talk about anyway. Jobs came in weak, a chunk of the AI trade got a reality check, and the Fed’s new chair keeps talking about raising rates inst...
Diversification: What It Actually Means and How to Know If Your Portfolio Truly Has It
"Don't put all your eggs in one basket."
You've heard it. Everyone has. It's the oldest piece of investing advice in existence.
But here's what most people don't realize: following that advice is harder than it sounds, and most investors...
The Good, The Bad, and The Ugly: SpaceX (SPCX)
The case for it, the case against it, and the one thing most headlines are leaving out following the historic IPO. The real revenue behind the hype, the AI-driven losses, and the control structure.
The Setup
Cardinal Insights — Weekly Market Update
Week Ending June 27, 2026
Tech Had a Rough Week. Really Rough.
Asset Allocation 101: The Decision That Matters More Than Which Stocks You Pick
Most investors spend the majority of their time thinking about which investments to own. Which stocks. Which funds. Which sectors are hot right now. Which manager has the best track record.
Here's what the research consistently shows: the...
Key Facts
Audience Metrics
Subscribers, engagement, traffic and sponsorship for Cardinal Insights .
| Subscribers | Engagement | 72 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
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Authors
The writers behind this newsletter.
Fee-only, fiduciary financial planner in McKinney, TX. I help families, professionals & business owners build wealth, not just manage it. Specializing in equity comp (RSUs, ESPPs, ESOPs). Market insights & plain-English education for real people.
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