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Chief Eldest Daughter

Wilda Casado

Welcome to Chief Eldest Daughter HQ, a growing archive of (un)professional updates from a girl trying to build a family business, get her tabs under control, and keep herself mildly on schedule.

Platform
Substack
PricingOnly free issuesPublishesWeekly
Issues89Founded4 years agoLast Issue6 days ago
Active

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chiefeldestdaughter.substack.com
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Latest Issues

CED Report #3: NYC & LA are not the only places to find community

I came back from my summer road trip a little over two weeks ago. Lis, my best friend, flew in from the DR to meet me after my annual team retreat from work, and we drove together through Utah, all the way to Idaho, Wyoming, and even Montan...

6 days ago
2

CED Report #2: All questions, no answers

Oh, hi. It’s me again... Of course, I surprise-dropped my first CED Report and then kind of ghosted.

Pity party aside, I had mentioned in that newsletter that I had figured out a system to get sh*t done without burning myself out, and sho...

20 days ago
5
2

CED Report #1: Building Cake Culture

Lola’s response when I sent her this newsletter

It feels like this newsletter and I will always be in a constant push-and-pull, trying to find the balance between documenting and reflecting. Between wanting to share my observations and the...

3 months ago
4

Always on a tangent

Hi, hello!

Somehow, Friday managed to both sneak up on me and take forever to get here. This week, I was hyper-focused on updating my website, so today’s newsletter is me embracing the chaos that is my brain instead of my usual, more curat...

a year ago
2

Treating my hobbies as friendships

Hi, it’s me 👋

The girl who closed out 2024 by recapping the 52 romance novels she read throughout the year. That same girl has not picked up a single book in 2025.

When you have a variety of interests and hobbies, you eventually accept t...

2 years ago
4

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  • Wilda Casado

    Designer, writer, and cake enthusiast reporting live from Chief Eldest Daughter HQ ★

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