Chris Colombo
Weekly insights at the intersection of entertainment, data, and fandom. From box office buzz to streaming trends—decoded for marketers, execs, and curious minds.
| Platform |  | Pricing | Freemium | Publishes | Twice weekly |
|---|---|---|---|---|---|
| Issues | 117 | Founded | a year ago | Last Issue | 5 days ago |
| Active | |||||
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chriscolombo.substack.comLatest Issues
The Audience Movement Brief | 07/02
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Before jumping into this first edition of the Audience Movement Brief, I want to quickly explain why I’m approaching the market this way.
Most entertainment coverage focuses on what happened: a movie opened, a trailer droppe...
How Olivia Rodrigo is Building One of Entertainment's Strongest Transmedia Flywheels
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Over the past few weeks, I had the pleasure of spending a considerable amount of time analyzing Olivia Rodrigo behind the scenes. What started as a music industry deep dive became something much broader. I found myself lookin...
Entertainment, Media & Licensing - Overview & Insights 06/28
A weekly deep dive into how attention, culture, and demand are being shaped across film, streaming, music, and brand ecosystems.
What Supergirl Actually Is. And What the Tracking Miss Is Getting Wrong
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The Warner Bros film opens tomorrow. Projections have settled into a $39 to $51 million domestic opening weekend range. The trades are already writing the story as DCU loses altitude, Gunn’s second entry can’t hold Superman’s...
Disney's Hexed: Franchise Formation and The Consumer Product Halo
The trailer isn't selling a movie, it's launching a franchise.
Disney’s Hexed dropped its first trailer last week. The industry conversation has mostly focused on whether audiences liked what they saw.
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Weekly insights at the intersection of entertainment, data, and fandom. From box office buzz to streaming trends—decoded for marketers, execs, and curious minds.
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