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Cleveland Prost

Will Cleveland

the latest in WNY beer news

Platform
Substack
PricingOnly free issuesPublishesTwice weekly
Issues342Founded4 years agoLast Issue8 days ago
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Latest Issues

What's it like to own an independent beer store in 2026?

The first thing James Hilbert ever knew about beer was that he didn’t like it. Keystone Ice in a college dorm will do that to a person. Then someone handed him a Palm Belgian — the one in the green box with the little gold horse — and somet...

8 days ago
8

Tree House Brewing returns to Rochester this weekend — and the question returns with it

Well. They’re back.

Seven months ago, I wrote a piece that I framed, somewhat defensively, as “purely fanciful speculation.” The headline asked the question — Could Tree House Brewing put down roots in Rochester? — with enough journalistic...

14 days ago
7
12

Genny Summer Brew is back — and it might be time for a full Genesee greatest hits tour

A beloved Genesee classic is back. Genesee’s Summer Brew returns for the first time since 2012 (when it was part of that fantastic Genny stubby bottle variety pack).

First released in 1997 by Genesee Brewing Company, Summer Brew Lager arri...

18 days ago
6
1

Spring has sprung: Rohrbach brings the Frühlingsfest, Sager-Stoneyard brings the Kolsch

Ah, spring in Rochester. The snow has (mostly) retreated, the potholes have finally blossomed to their full, suspension-destroying majesty (seriously, can we get those potholes filled on the 490E entrance ramp near the Inner Loop right befo...

19 days ago
3

Tap & Craft brings a curated, small-scale beer festival to Iron Smoke

There’s a version of a beer festival that’s basically just a parking lot with wristbands and a vague sense of regret forming by hour two. You know the one. You’ve done the logistical math — lines vs. pours vs. whether you should have eaten...

23 days ago
4

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  • Will Cleveland

    Will Cleveland, a Rochester native and veteran investigative reporter, has delivered all the freshest beer news in the Finger Lakes region and WNY since 2014.

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