Creator Weekly
Simon KearneyCreator economy news
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 158 | Subscribers | Read | click2view.substack.com |
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Latest Issues
Recent posts by this newsletter. Browse the email archive.
💪 Surviving AI as a creator
There’s been a lot of apocalyptic stuff floating around the last two weeks about the future of everything once super smart AI takes hold of our lives. This speculative history written as a market research report from 2028 was particularly g...
🤠 Specfluencing and the end of YouTube’s wild west
YouTube is changing but it remains the core of the creator economy. As you’ll see below there’s concern from veteran creators that it is becoming a shorts-optimised platform. But at the same time it continues to dominate streaming, with 12....
🏈 Creators take over streaming and the Super Bowl
We’ve never known YouTube’s revenue until this week and it is significant. YouTube brings in US$60bn for parent Alphabet, considerably more than Netflix’s US$45bn. I’ve been talking about YouTube as the most under-appreciated and important ...
🛍️ Create & hyperscale
Being a creator is also very much being an entrepreneur and a creator’s journey is no different to a start up’s. So it’s no wonder big financial services players like Visa (full disclosure, a client) are actively focusing on the creator eco...
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Authors
The writers behind this newsletter.
CEO at Click2View
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