Reletter
Artwork for New Motives

An exited founder writes about ambition, culture, and the cost of wanting more.

Platform
Substack
PricingFreemiumPublishesTwice weekly
Issues86Founded3 years agoLast Issue5 days ago
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Latest Issues

Why Are Brands Putting Creators On Cap Tables?

Hello to old faces and new, and thanks to everyone in the Substack universe and beyond who shared my Phia reporting last week. Because you were so intrigued and spread the piece, I ended up chatting with affiliate daddy Ben Edelman himself...

5 days ago
33
4

The Yap: Ali and Essence on Phia, Taylor @ MSG, and Lindsay Graham

Get more from Ali Kriegsman in the Substack app

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10 days ago
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10

What Bloomberg Didn't Ask About Phia and ShopMy

Quick disclosure before we get into it: some of this is confirmed (Bloomberg reporting, Ben Edelman’s reporting), some of it is mine and still developing. I’ve tried to keep those two things clearly separate the whole way through. Nothing...

12 days ago
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10 Lessons from Building Inside the Creator Economy

A quickie field guide to creator seeding, from someone who's watched it work, watched it fail, and watched brands blow six figures finding out the difference!

Via my company, Cashmere Street Studios, I work with Sephora, Ulta, Target, Cred...

19 days ago
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Why "Good" Creators and "Bad" Creators Get Paid the Same on ShopMy.

ShopMy hasn't launched Creator Reviews yet - and it's hurting the brand experience.

“Opportunities” - When Creators Get Lazy For A Quick Buck.

a month ago
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  • Ali Kriegsman

    obsessed with ambition, the internet, e-commerce and myself.

  • SLUTTY FOUNDER

    The girl you dream of meeting in the bathroom (for business advice).

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