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Commercial Spirits Intelligence

Duncan McFadzean, Martin Purvis
Hundreds of paid subscribers

Spirits Market Insights to aid decision making

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Issues151Founded4 years agoLast Issue3 days ago
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Latest Issues

How is Tequila performing in 2026?

Commercial Spirits intelligence No.150

This newsletter is a collaboration between Duncan McFadzean and Martin Purvis. In this newsletter we leverage our experience, contacts and market intel to provide meaningful analysis that speaks to re...

3 days ago
5
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Make Less and Drink More – Why would you build a distillery right now?

Commercial Spirits Intelligence No. 149

In the current downturn we asked ourselves why investors would choose to build a distillery. There are always winners and losers, and every market remains idiosyncratic but, in this article, we look...

10 days ago
11
2
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The World is Your Oyster: The Export Market potential for US Whiskey

Commercial Spirits Intelligence No 148.

In this article we wanted to unpick the dynamics of the export market for US made whiskey. It is well known that the domestic trade accounts for more than 50% of all US whiskey and because of this th...

15 days ago
5
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The Current Saviour of Scotch Whisky – the dynamics of bulk Scotch whisky exports!

Commercial Spirits Intelligence No 147.

In this article we wanted to examine the details of bulk whisky exports using the most recent Q1 export values as a frame to show how important this area has become for the industry. Without the volu...

24 days ago
6
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Cause for Cautious Optimism? – Q1 Scotch Whisky Export Data

Commercial Spirits Intelligence No. 146

In this article we review the most recent data for Q1 2026 Scotch whisky exports. In this way we can see how things have progressed versus similar periods in the last 20 years. The Q1 export numbers...

a month ago
10
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Authors

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  • Duncan McFadzean

    Duncan joined Noble & Co in 2011 and is CEO and Head of Food & Drink, leading on the many spirits & beer transactions the advisory firm has worked on in the last 14 years. He spent a decade in London working as an equity research analyst.

  • Martin Purvis

    Commercial Whisky Guy

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