
Journal d'une marketeuse française aux États-Unis. J'y partage, en français, mes recherches, tests et analyses sur le GEO et l'impact de l'IA sur les stratégies de contenu et le SEO - ce qu'on appelle aujourd'hui l'AI Search.
| Platform | Pricing | Freemium | Publishes | Weekly | |
|---|---|---|---|---|---|
| Issues | 86 | Subscribers | Read | karineabbou.substack.com |
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Confession.
Votre marque n'a jamais été aussi visible. Votre trafic n'a jamais été aussi bas. Des millions de micro-transactions d'influence se produisent hors vue. Vous expérimentez le risque GEO...
l'IA n'est plus un simple outil, c'est devenu la nouvelle infrastructure du web. Ce qui impose d'intégrer le GEO à votre stratégie de contenu. La preuve grâce aux tops datas de Similarweb.
Non, le GEO ce n'est pas le nouvel SEO. C'est votre porte d'entrée vers l'internet de l'IA Générative. Et c'est maintenant qu'il faut agir. On en parle ?
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The writers behind this newsletter.
AI Search & Content Strategist | GEO Architect & Instructor | Guiding C-Suite Leaders from SEO to AI Search Era | Speaker & Author | Obsessed with content strategy in the AI web | Substack \ud83c\uddfa\ud83c\uddf8\ud83c\uddeb\ud83c\uddf7 | Former lawyer
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