Explorations IA
Marie Robin, Aurore SauviatMes tests et découvertes pour mettre l'IA générative au service des départements marketing (production de contenus, opérations quotidiennes, levier business)
| Platform |  | Pricing | Freemium | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 28 | Subscribers | Read | marierobin.substack.com |
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Latest Issues
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Vous utilisez l'IA comme en 2023 🤷🏻♀️
Tout d’abord, je vous souhaite une excellente année 2026 ! 🎉
Les lois de l'IA: quelles responsabilités pour l'agence ou la marque ?
Qui paie quand ça dérape ? Comment avancer sereinement en terres inconnues ? C'est la partie 2 de notre interview d'Aurore Sauviat, avocate specialiste de la propriete intellectuelle à l'ère de l'IA !
IA générative et juridique : est-ce vraiment la zone grise ?
Vous produisez des visuels avec Midjourney, des musiques avec Suno, des vidéos avec Runway. Mais qui détient vraiment les droits sur ces créations ?
Quels agents pour autonomiser les marketers: retour sur l'Adobe Summit 2025
Comme Canva, Adobe semble oeuvrer pour sortir les créatifs de la boucle: jusqu'où les plateformes iront-elles et où en sont-elles à ce jour ? On fait le point !
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Authors
The writers behind this newsletter.
Sharing real Generative AI use cases and practical tips for small marketing teams and agencies willing to make the best of it.
Avocate IA / Tech / Propriété Intellectuelle
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