Creative Samba
Miguel FerreiraSnackable stories good enough to train your mind to think more like a copywriter. Even better for learning and connecting the unobvious dots between copywriting, marketing and psychology.
| Platform |  | Pricing | Freemium | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 312 | Subscribers | Read | creativesamba.substack.com |
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Latest Issues
Recent posts by this newsletter. Browse the email archive.
Write the way your audience speaks
Charles Smith is one of America’s most influential winemakers. But his success didn’t happen overnight.
Find a surprising alternative use.
Communicating alternative uses makes brands more interesting. Even in low interest product categories.
Communicate your truest truth. One truth, and nothing else.
The Goal Dilution Effect shows that if you communicate something is singular, the more effective people believe that thing is.
Reversals make brands more memorable
Sometimes the best way of winning people's attention is to show people and things doing the exact opposite of what we expect.
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Authors
The writers behind this newsletter.
Copywriter building un-boring internet businesses. Also runs a tiny copywriting agency: http://teardwn.com. Side projects: ✍\ud83c\udffc http://nobodyreadsads.com \ud83d\udc40 http://greatlandingpagecopy.com \ud83d\udcad https://snackablecopytips.com \ud83c\udfa7 http://chillmusic.club
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