Hét platform over actuele en urgente zaken in creativity, marketing & digital.
| Platform |  | Pricing | Only free issues | Publishes | Daily |
|---|---|---|---|---|---|
| Issues | 269 | Founded | 9 months ago | Last Issue | 6 days ago |
| Active | Language | Dutch | |||
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deboardroom.substack.comLatest Issues
Wat ik heb geleerd na 8 maanden Substack
Dit jaar bouwde ik het Substack-kanaal van De Boardroom op. Inmiddels hebben we meer dan 8.000 abonnees en zijn de artikelen van onze experts meer dan 100.000 keer gelezen.
Dat gebeurt niet vanzelf. Substack is in Nederland nog redelijk on...
Streaming beloofde ons twee dingen
Disney+ begon in 2019 voor 6,99 euro, zonder reclame. Datzelfde bedrag betaal je nu voor de versie mét reclame. Terwijl reclamevrij nu 10,99 euro kost.
Videoland toont sinds 18 september zelfs bij Premium reclameboodschappen. En Netflix in...
Zenders verdwijnen, creators blijven
De cijfers liegen niet. Live-tv en on-demand daalde in 2025 met 8,5%. Bij jongeren is het beeld nog zichtbaarder. Het kijkaandeel van lineair ligt in alle doelgroepen onder de 50%, met een dieptepunt van 22% bij 13- tot 19-jarigen.
Volgens...
Nike’s omzet gaat omlaag, het marketingbudget gaat omhoog
Kort geleden kondigde Nike nog een besparingsprogramma aan van 2,5 miljard dollar over de komende vijf jaar. Dat gaat banen kosten. Tegelijkertijd gaat er juist meer geld naar het merk zelf.
In het afgelopen kwartaal stegen de uitgaven aan...
Key Facts
Audience Metrics
Subscribers, engagement, traffic and sponsorship for De Boardroom®.
| Subscribers | Engagement | 76 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
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Authors
The writers behind this newsletter.
Dé talkshow over creativity, marketing & digital. Informatief, inspiratievol en een must-see als je wilt bijblijven in je vak.
As a media and AI innovation expert with 40+ odd years experience in the media business, I operate at the intersection of content, technology, and business. My focus is on how AI reshapes journalism, storytelling, and audience interaction.
Founder @ RTV MEDIA & De Boardroom | Presentator & Producent (Podcast-Radio-video-events) | Top 3 B2B Creator
Specialist in positioning and business strategy for creative agencies and in-house brand and creative teams. Co-founder of Agency Engines, top specialists to strengthen both agencies and in-house team to drive real business results.
I am a Content Strategist with a focus communities and how to foster them. I call that Community Experience. I have strongly developed, independent opinions balanced with healthy skepticism. Individualist who, fortunately, also does well in company.
Entrepreneur & Consultant - Founder/CEO @YourSecondOpinion - Partner & Executive Producer Brand Partnerships @Murmur Pictures. Sharing my vision, insights and experiencesp as entrepreneur in the film and media industry. And a few other shenanigans
Head of ACE Creator Marketing
Positioneringspartner voor MKB-leiders | Schrijft over het bouwen van karaktervolle merken waarmee organisaties zich blijvend onderscheiden | Elke medewerker, medemerker.
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