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Dear Digital Marketing Newbie by Success Lawal

Dear Digital Marketing Newbie

This newsletter is your guide to mastering marketing, offering practical tips, career insights, and inspiration to help you grow and thrive.

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Substack
PricingFreemiumPublishesWeekly
Issues80Founded2 years agoLast Issue8 days ago
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Artwork for Dear Digital Marketing Newbie by Success Lawal

Latest Issues

Nobody Tells You How Much Writing Marketing Requires

When people think about marketing, they often picture the exciting parts.

  • Creating content.

  • Designing beautiful graphics.

  • Running ads. Working with influencers.

  • Planning campaigns.

  • Watching engagement grow....

8 days ago
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Nobody Tells You That Marketing Is Mostly Problem-Solving

When people think about marketing, they often think about the visible parts of the job. Creating social media content, designing campaigns, running ads, collaborating with influencers, writing emails, and coming up with creative ideas.

And...

22 days ago
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What Nobody Tells You About Marketing - Part 1

When you first start thinking about a career in marketing, you probably imagine the fun parts.

Creating content. Coming up with campaign ideas. Writing social media captions. Designing campaigns. Running ads. Sending emails. Growing an aud...

a month ago
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CTR, CAC, ROAS, LTV: The Marketing Metrics You Actually Need to Understand

If you work in marketing, you have probably heard people throw around terms like CTR, CAC, ROAS, LTV, conversion rate, engagement rate, reach, impressions and ROI.

You might even have a dashboard somewhere showing 15 different numbers.

An...

a month ago
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How to Build a Creator Marketing Strategy From Scratch

One of the quickest ways to spot someone who is new to marketing is by the way they talk about creator marketing.

They’ll say things like:

“We should work with influencers.”

“Let’s get someone with a million followers.”

“Let’s send prod...

2 months ago
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2

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  • Dear Digital Marketing Newbie

    Dear Digital Marketing Newbie (DDMB) is a newsletter and learning hub packed with practical resources to help marketers upskill and take action fast.

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