Design, Explained
BoraHow psychology shapes products, and how to design with clarity, not guesswork.
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 18 | Subscribers | Read | designexplained.substack.com |
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Latest Issues
Recent posts by this newsletter. Browse the email archive.
Taste at scale
The agency model was always a headcount problem. More clients meant more people. Margins stayed thin because the work couldn’t scale faster than the team. Every studio I watched operate ran into the same ceiling: the work was good, the grow...
How to send your app code to Figma using Claude Code
As a designer, I work through interfaces, not terminals. Claude Code changed that; letting me direct the work the way I’d brief a collaborator: plain English, clear intent, real output. I think in systems, design psychology, user experience...
Corita Kent: Learning by Heart
Born as Frances Elizabeth Kent, she entered the Immaculate Heart of Mary religious order at 18 and eventually headed the art department at Immaculate Heart College in Los Angeles. By the 1960s, her serigraphs were drawing international accl...
The moat has moved
Founders had to choose carefully what to build and who for. Teams that could ship faster and maintain quality over time built real advantages. The difficulty of the work was part of what made it valuable. That cost is collapsing, and most p...
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Authors
The writers behind this newsletter.
Working independently for 20 years, designing brands and building digital products.
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