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Design Mind

Rob Gourley

A dose of genuine insights into product design, trends, and AI in design—unpacking design without the jargon.

Platform
Substack
PricingOnly free issuesPublishesTwice weekly
Issues10SubscribersRead designmind.substack.com

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Latest Issues

Recent posts by this newsletter. Browse the email archive.

The Jobs-to-Be-Done Framework

While trends in product design come and go, our mission as designers is always to understand the 'why' behind our users' behaviors. This is why the Jobs-to-Be-Done (JTBD) framework works well in UX design. Instead of anchoring around featur...

a year ago
3
0

WTF is the 'Goal Gradient Effect' and how can it improve your design?

## Understanding the Goal Gradient Effect

a year ago
1
0

Unlocking Design Secrets from Enzo Ferrari

When one thinks of Ferrari, the first association often tends to be the sleek, red, and expensive cars that have enthralled enthusiasts (and those going through a midlife crisis) for decades. Much of Ferrari's enduring legacy is attributabl...

a year ago
1
0

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Authors

The writers behind this newsletter.

  • Rob Gourley

    Product design leader with an extensive background in UX/UI design. With over 20 years in the industry, my design philosophy is grounded in the seamless integration of strategic UX and pixel-perfect UI, breathing life into innovative products.

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