Jakob Nielsen on UX
Jakob NielsenNew articles about user experience and usability, often about the intersection of AI and UX.
| Platform |  | Pricing | Only free issues | Publishes | Twice weekly |
|---|---|---|---|---|---|
| Issues | 268 | Subscribers | Read | jakobnielsenphd.substack.com |
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Latest Issues
Recent posts by this newsletter. Browse the email archive.
Email Newsletters Build Loyal Audiences
> Summary: Email newsletters outperform social media for audience loyalty because they're permission-based, direct channels. Unlike platform-dependent followers, subscribers actively choose your content. As AI disintermediates search traffi...
UX Roundup: User Testing | AI Ads | Users Like AI | Multiple Analytics Experiments | Low-Fi Prototyping | AI for User Research
> Summary: User Testing 12-step process | AI advertisements outperformed human-created ads | Users give high NPS scores to the main AI models | Running multiple A/B tests simultaneously | Does vibe design mean the end of paper prototyping? ...
AI-First Companies
> Summary: AI-First means massive automation to repetitive tasks, rapid iteration over perfection, ubiquitous AI integration across workflows, and workforce transformation requiring AI literacy. As organizations automate routine work, human...
UX Roundup: AI Job Losses for Young Staff | Founder Mode | Learn AI-First Design | Secondary Research | Comparing Avatar Tools
> Summary: AI’s impact on job prospects for junior vs. senior employees | Founder Mode | Learn AI-First design | Secondary user research | Comparing avatars animated with HeyGen and Chinese AI tool Wan
Authors
The writers behind this newsletter.
Jakob Nielsen, Ph.D., is a UX pioneer. He founded the discount usability movement and formulated Jakob’s Law of Internet User Experience. He's written 8 books, holds 79 US patents, and received the ACM SIGCHI Lifetime Practice Achievement Award.
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