Making an Impact: Leadership, Design, and Change with Twisha
Twisha Shah BrandenburgA field guide for leaders shaping culture and teams while navigating the real complexity of work, identity, and energy.
| Platform |  | Pricing | Only free issues | Publishes | Twice weekly |
|---|---|---|---|---|---|
| Issues | 83 | Subscribers | Read | makinganimpact.substack.com |
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Latest Issues
Recent posts by this newsletter. Browse the email archive.
"Manufacture Success" Is No Longer Enough
Walk into one future of work, and the room looks alive. People spend time debating questions that never appear on a dashboard and collaborate through healthy discussions to identify the right problems that meet both user needs and business ...
The AI Proof of Concept Is a Trap
### The Wrong Question
AI Is a Force Multiplier. Most Organizations Are Treating It Like a Teammate.
Most CTOs are being asked two questions at once. Their board wants to know how aggressively they are adopting AI. Their teams want to know what AI means for their work. Both questions feel urgent. Neither is it the right place to start.
Design Maturity Is Not What You Think
Most organizations diagnose design maturity the wrong way.
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Authors
The writers behind this newsletter.
Twisha is a design leader, educator, and immigrant voice in tech, focusing on the intersection of identity, leadership, and impact. She develops teams, shapes organizational culture, and leads with clarity across product, strategy, and systems.
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