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Don't Be Boring

Jus Different

Helping brands escape competition

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Substack
PricingOnly free issuesPublishesWeekly
Issues43SubscribersRead dontbeboring.wtf

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Latest Issues

Recent posts by this newsletter. Browse the email archive.

What F1 can teach you about marketing

Back in 2014, it came out that Formula 1's ex-CEO Bernie Ecclestone had a marketing strategy that prioritized attracting 70-year-old cash-loaded folks over the younger generation.

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The dark side of marketing

Some of the most deceiving and manipulative people are in marketing.

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The wasted $50B opportunity of Vine

Jack Dorsey is the co-founder of Twitter and Square, two multi-billion dollar businesses.

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How unboxing trends created a billion-dollar toy

Picture Isaac Larian, a billionaire founder and CEO of MGA Entertainment, suffering from insomnia back in 2015.

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The writers behind this newsletter.

  • Jus Different

    Marketing and business newsletter to help brands escape competition. delivered every sunday morning.

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