The Double Dip
Pieter MoormanThe techno-optimist’s guide to user acquisition, business & growth marketing.
| Platform |  | Pricing | Only free issues | Publishes | Daily |
|---|---|---|---|---|---|
| Issues | 45 | Founded | 2 years ago | Last Issue | 2 years ago |
| Active | |||||
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doubleagency.substack.comLatest Issues
Going direct is the future of marketing
YouTube insists I should watch many more clips of Sam Altment or Jensen Huang dishing out business advice.
Got me thinking…
These people aren't just CEOs anymore, they're celebrities and influencers. (I mean… Jensen even got a signature b...
Double is launching a book! 📘
After over a year of production (and delays)…
We've finally launched our book on growth marketing! 🥳
You might have already been acquainted with our 38 maxims on growth marketing.
Today, that is expanded into a full book, for yo...
Onboarding observations while building a product
In the last couple of weeks, I've spent an obscene amount of time thinking about onboarding for a SaaS product (pssst, because we're building our own product! — but that's for another email)
I've observed all sorts of people download a des...
Weekly Marketing Dip #6
Hey it’s Erik again with your Weekly Dip into marketing, growth and tech.
In case you missed it - here’s Dip #5 featuring Apple and Meta.
Last week two of our team went for a short trip to the US of A, where most of our clients are b...
Your marketing org should have its own dev resources
I'm not saying you should fire you CTO.
What I am saying though, is…
Your marketing org should have its own dev resources
Too many startup teams start off small and nimble, and adopt a mindset where everyone wears every type of hat. Yo...
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Founder of Double Agency I Helping startups & scale-ups build durable pathways to growth
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