Depth and Discussion on Beer and Beyond \ud83c\udf7a
| Platform |  | Pricing | Freemium | Publishes | Twice weekly |
|---|---|---|---|---|---|
| Issues | 260 | Founded | 3 years ago | Last Issue | 8 days ago |
| Active | |||||
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beercrunchers.substack.comLatest Issues
Moving Targets: Why Evolving Beer Styles Aren't "Just Marketing"
A follower reached out on Instagram recently and asked for my Mount Rushmore of Chicago pale ales. Despite constantly hearing cries for more pale ale options on social media, we’re pretty spoiled here in Chicago. The majority of the city’s...
A Top Grocery Store Chain Just Launched THC Beverages. Why Now?
Less than four months before a federal ban on most hemp-derived THC products is scheduled to take effect, one of the nation’s largest grocery store operators entered the category with its first assortment of beverages.
Less than four month...
Two (or More) Brewery Social Media Feeds Are Better Than One
This month, Starbucks announced that it is piloting a new program that further incentivizes employees to share social media content around the brand.
This month, Starbucks announced that it is piloting a new program that further incentiviz...
3 Less-Talked-About Reasons to Focus on a Flagship
Few concepts in the beverage industry are as universally accepted as the importance of a flagship.
Few concepts in the beverage industry are as universally accepted as the importance of a flagship. Whether it’s a craft brewery, RTD cocktai...
The Attention Economy Runs on Creative Grenades
Craft beer has always been fun, but it also built much of its identity around education.
Craft beer has always been fun, but it also built much of its identity around education. Learning beer styles, understanding ingredients, and debating...
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Authors
The writers behind this newsletter.
Partner at BrightBev, a platform for emerging beverage brands that helps founders with route to market and distribution. 16 years in the beer industry as CMO/CFO of Chicago's Revolution Brewing and Head of Audit at Reyes Holdings.
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