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El Substack de Elvi

Elvira Fonz-Gutiérrez

Everything wine marketing & communication from a passionate young wine writer, wrapped up in your favorite Spanish accent (+ recommendations on under-the-radar new wave Spanish wines).

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Issues27Founded2 years agoLast Issue11 days ago
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Latest Issues

NA-Wine to Save A-Wine

In Part One of this article, besides making you extremely jealous of my holidays in Puglia, the heel of Italy’s boot, I told you what elephants had to do with the wine industry crisis. Now it’s the zebras’ turn. Although not only theirs:

C...

11 days ago
4

Elephants, zebras, chocolate, wine.

At the beginning of this month, I went to visit my chef friend in Puglia, down in the heel of Italy’s boot. I had never been to the region before and, if you haven’t either, let me tell you: it has absolutely nothing to envy from the ideali...

14 days ago
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Do We Need to Stop Hyping Orange Wine?

A couple of days ago, I asked my Thriends this question:

A couple of days ago, I asked my Thriends this question:

17 days ago
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This is how the second generation of one of Ribera del Duero's main wineries is reshaping Spanish wine

Every year, Salón Gourmets is an unmissable opportunity to take the pulse of the evolution of Spain’s gastronomic culture. And, since it is impossible to talk about gastronomy without wine, the event also serves as a revealing indicator of...

22 days ago
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San Jordi wasn't Catalan

Wine is tied to the people where it grows and to their traditions. Nowhere is that more evident than in the so-called Old World. And even if I don’t fully subscribe to that concept, if there’s something we can take pride in in Spain, it’s o...

2 months ago
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  • Elvira Fonz-Gutiérrez

    Freelance Content Strategist & Digital Marketing Consultant in Food & Beverage | Wine Content Creator | Helping Wine Brands Grow Online | Collab Writer at @EverydayDrinking and TodoVino Wein Magazine

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