Elaine Barsoom
Former Nike Global Head of AI & Partnerships. I write about the work beneath AI transformation — the part that doesn't make the press release.
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 25 | Founded | 7 months ago | Last Issue | 7 days ago |
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ebarsoom.substack.comLatest Issues
Who Teaches the 23-Year-Old Now?
Early in my career I worked at JPMorgan in credit derivatives, building models to size up the risk of the counterparties we traded with. This was not long after Long-Term Capital Management nearly took a chunk of the system down with it. Th...
AI Is Making Your Firms Faster, Not Stronger
You know why I built this..well an accounting firm wanted to know where AI fit into its workflows and what the business case looked like. Which parts of the close could be automated, what it would cost, what it would save, how fast it would...
When Does AI Start Making Work Worse?
The meeting I keep thinking about had two team leads in it, each convinced the other one was doing AI wrong.
The first ran claims processing and her numbers were lovely, cycle time down about a third, error rate flat, two people freed up f...
Why Employees Are Sabotaging AI Adoption?
There’s a moment happening right now inside thousands of companies, and almost nobody’s saying it out loud.
A manager asks someone to “document your process,” so it can go into the AI system.
Sounds harmless. Even efficient.
But the pers...
I expected AI to replace people...
Here’s a sentence I never expected to write: AI didn’t replace anyone at the company I keep hearing about most this year. It just made the existing mess move faster.
I’ve spent the last few months watching organizations pour money into AI...
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\ud83c\udf31 Human capital is the real AI frontier. Writing on human flourishing, leadership, trust, and the operating rewiring required for AI transformation to hold. \ud83c\udf0a Former Global Innovation & GenAI leader at Nike.
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