Elaine Barsoom
Former Nike Global Head of AI & Partnerships. I write about the work beneath AI transformation — the part that doesn't make the press release.
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 22 | Founded | 6 months ago | Last Issue | 10 days ago |
| Active | |||||
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ebarsoom.substack.comLatest Issues
Why Employees Are Sabotaging AI Adoption?
There’s a moment happening right now inside thousands of companies, and almost nobody’s saying it out loud.
A manager asks someone to “document your process,” so it can go into the AI system.
Sounds harmless. Even efficient.
But the pers...
I expected AI to replace people...
Here’s a sentence I never expected to write: AI didn’t replace anyone at the company I keep hearing about most this year. It just made the existing mess move faster.
I’ve spent the last few months watching organizations pour money into AI...
Who Decided AI Can Judge You?
On June 30th, in a conference room in Geneva, the most powerful person at the United Nations stood up and said something that should have made every CEO in the world uncomfortable.
António Guterres wasn’t talking about jobs. He wasn’t talk...
Meta is reportedly planning to cut up to 20% of its workforce, over 15,000 jobs to manage rising AI investments.
When I was invited to speak at Bucharest Tech Week’s Future Summit last month, I made an argument that I knew would be uncomfortable for some people in the room.
I said that the organizations racing to replace humans with AI were not trans...
Judgment 2, Technology 3 (After Review)
I watched it the way every Egyptian watched it. Standing up before the ball even crossed the line.
58th minute in Atlanta..Egypt already up 1-0 on Argentina.
On the reigning world champions, in a World Cup knockout match. Then Mostafa Zic...
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\ud83c\udf31 Human capital is the real AI frontier. Writing on human flourishing, leadership, trust, and the operating rewiring required for AI transformation to hold. \ud83c\udf0a Former Global Innovation & GenAI leader at Nike.
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