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Eli’s Newsletter

Eli Weiss, Michael Bair

A newsletter that will make your customers love you. Read tips from the best DTC brands in the world.

Platform
Substack
PricingOnly free issuesPublishesWeekly
Issues174Foundeda year agoLast Issue11 days ago
Active

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eliweisss.com
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Latest Issues

Most Retention Problems Are Boring

Hi Team!

Welcome back to school. If I ever get to teach a fall class at a university, this is the syllabus. Consider it my TED talk, minus the headset mic and the big red circle on the floor.

Every subscription brand I talk to asks the sa...

11 days ago
6

Black Friday Will Break Your CX Team.

Hi Team!

A bit different agenda this week. I brought in my good friend and CX leader Michael Bair (former SVP CX, FIGS, etc.) to prep us for BFCM.

Michael is one of the sharpest CX leaders I know, and I am excited for him to share pract...

18 days ago
4

There will only be one CX job left - The Rainmaker

Hi Team!

We're at a coastal resort in Dubrovnik after a few days at an Airbnb in Kotor Old Town and a quick pit stop in Bosnia to mark #42 off my list.

A trip with the two little brats is more of a change of scenery than vacation, but we’...

25 days ago
6

Customers don’t care whether it’s AI or human.

Hey team,

In a couple of hours, we head out on a flight to Dubrovnik, rent a car to drive to Kotor, and spend a few days in the Balkans for a quick change of scenery.

The most fun part of this trip is that this is the first trip I have fu...

a month ago
4

CAC Is No Longer Affordable 💔

Hi Team,

We’re practically in October… so close to BFCM I can smell it.

I read a post this week from Sean Frank, Ridge’s CEO, that stuck with me. He said revenue would fall 70% if he took his foot off the gas. That’s a hell of a dependenc...

a month ago
3

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Authors

The writers behind this newsletter.

  • Eli Weiss
  • Michael Bair

    Michael is the founder of Bair Consulting and a customer experience executive who cares deeply about wowing customers, exceeding goals, and developing future leaders.

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