For Visibility
Dave WedderburnCorporate life and communications, from someone in the thick of it
| Platform |  | Pricing | Freemium | Publishes | Monthly |
|---|---|---|---|---|---|
| Issues | 13 | Founded | 3 years ago | Last Issue | 19 days ago |
| Active | |||||
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forvisibility.substack.comLatest Issues
Where did the influence go?
Last week I was at dinner with a handful of other comms people. We ended up talking about the old-school media events that we’d put on for journalists
The kind where you’d fly a journalist out for a few days, schedule some facility tours,...
I sat on stage with Microsoft and Google
It wasn’t my first time on stage (I did ballet for 10 years when I was a kid) but it was the first time as some sort of expert voice. I couldn’t tell you how or why I was actually chosen but PR Week UK thought “hey, there’s something about...
Why Being Average Might Actually Be the Point
In the cozy, wallpapered nursery of my childhood, amidst the glow of nightlights and the gentle assurances of bedtime stories, I was anointed as "special."
I was destined for greatness. Parents, family members, and occasionally the partic...
Some word vomit on writing
One thing nobody tells you about AI drafts: the first one is often fine. That’s the problem. “Fine” is not what good communications looks like.
Good communications has a point of view in it.
A voice.
Something that sounds like a perso...
AI is coming for our jobs. Except it isn’t. Except it might.
I’ve been in communications long enough to have heard this kind of thing before. Digital will transform the industry. Social media will replace the press release. video is king!
Each time, there’s usually a kernel of truth wrapped in a lot...
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| Subscribers | Engagement | 63 | Monthly Web Visits | ||
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| Accepts Sponsors | Estimated Cost per Ad | ||||
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Authors
The writers behind this newsletter.
Grumpy. Reluctant optimist. Dad. Corporate PR person working in tech. Fundamentally unable to concentrate.
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