Framing
Anita SchillhornThe strategy hiding inside culture — for marketers, strategists, and curious people.
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 90 | Founded | 6 years ago | Last Issue | 16 days ago |
| Active | |||||
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framestrategy.substack.comLatest Issues
The US World Cup Team That Represents America
It’s a few days after America’s 250th birthday, and America just played its final World Cup match, losing to Belgium in the Round of 16. The US Men’s Team looks far more like the America I know and love than the misbegotten Great American S...
In Praise of Fair-Weather Fans
I’ve been on a six-month health hiatus and have sorely missed writing here. I’m healing from injury just as the World Cup is hitting the streets of my city and the airwaves everywhere. So expect a few posts dissecting aspects of this once-i...
Guest Post: Your Agent, Your Responsibility
This newsletter has been on a writing hiatus that I expected to be short—a month, maybe—to recuperate from a wrist injury I got in January. But bodies don’t care much for staying on schedule, and I’m still healing almost four months later....
CES and the Invasion of Adorable
Last year at CES, I witnessed a robot dog do a backflip. The dog was not particularly dog-like: no fluff, no puppy-dog eyes, no wagging tail. I had more of an urge to run the other way than to coo and give it a head scratch. This year was d...
2025, As Told in Ads
There’s never been a year like 2025. After we survived a pandemic, a resurgence, inflation, deflation, elections and their emotional aftermaths, we landed in 2025. The year that AI took over our brain space and air space, diversity became a...
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