FT Alphaville
We're the FT's finance blog. If it's dumb, delightful or just weird and involves money we're probably interested in it.
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 45 | Founded | a year ago | Last Issue | 8 days ago |
| Active | |||||
Read this Newsletter
ftav.substack.comLatest Issues
AI is Poochie
You’re Alphaville readers. We won’t patronise you by explaining Simpsons references, such as the one in the headline, which refers to when Homer ruined the Itchy & Scratchy cartoon by adding a hipster dog called Poochie:
Homer: One, Poo...
Middle-aged spreads
Nearly everything that happens in financial markets can be explained by some combination of regulatory arbitrage, tax avoidance, and fashion. Stuart Wheeler dodged the second by applying the first and chanced on the third.
In 1974, Wheele...
‘Ponzi-like schemes’
Perhaps the most interesting thing about Turkey’s stock market crisis was how long it took to arrive. Everyone saw it coming. Market gains over the past couple of years were so obviously ridiculous that shenanigans were the only rational ex...
Frites don’t fail me now
FT, January 29 2026 - “Das glut: why Germans are handing out free potatoes”.
Thanks to the right combination of rain and sunshine through the summer, farmers across Germany experienced a bumper harvest. According to the Federal Ministry...
Nothing is certain except death and robotaxis
It’s exhausting, honestly, to be told so often that a higher intelligence will want us dead.
As well as being quite rude, death threats don’t match our conventional understanding of intelligence. Book-smarts and murder have a negative corr...
Key Facts
Audience Metrics
Subscribers, engagement, traffic and sponsorship for FT Alphaville.
| Subscribers | Engagement | 80 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
SEO Reach
Where FT Alphaville ranks on Google, and how much search traffic it brings in.
| Ranked Keywords | 130 | Monthly Search Traffic | Top Keywords |
|---|
Chart Rankings
How this newsletter ranks in the official Substack charts.
| #32 |
Authors
The writers behind this newsletter.
We're the FT's finance blog. If it's dumb, delightful or just weird and involves money we're probably interested in it.
Frequently Asked Questions
How can I access the email archive for FT Alphaville?
You can find recent issues that have been published by FT Alphaville on Reletter by scrolling up to where it says Latest Issues. Tap on the link for any of the most recent emails or hit More Issues to see older ones.
How many subscribers does FT Alphaville have?
To see how many people subscribe to FT Alphaville, simply upgrade your Reletter account. We provide readership numbers and lots of other stats for this newsletter so you can decide if it's worth reaching out to.
How can I advertise in FT Alphaville?
Newsletter advertising can be extremely effective when it's done right. Before you pitch FT Alphaville as a potential sponsor or partner, make sure that you've done your research and checked its newsletter stats with Reletter.
Then, personalize one of our winning pitching templates and send it to the right person using the contact info provided.
How much does it cost to sponsor a publication like FT Alphaville?
Newsletter ad rates (or CPM) vary depending on many factors, including industry, number of subscribers, open rate, ad placement and more.
To find out how much an ad will cost, contact FT Alphaville using the contact information provided and ask for a copy of their media kit.
How can I find newsletters related to FT Alphaville?
Scroll up to where it says Related Newsletters to see other publications like FT Alphaville. You can also search our email newsletter directory to discover other newsletters that cover the topics you're interested in.
How do I contact FT Alphaville?
Reletter provides this newsletter's website URL above, where you will often find their contact information. We also provide links to associated social media accounts and pitching templates so you can reach out fast.