Make It Make Sense
Gabriel GomezMake It Make Sense exists to slow things down, add context, and ask better questions about how brands, creators, and culture actually work.
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 6 | Subscribers | Read | makeitmakesensegabe.substack.com |
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Latest Issues
Recent posts by this newsletter. Browse the email archive.
Brands Say They Want to Stand Out. Then They Keep Approving Boring Ideas
For years, marketers have said the same thing. Brands need to stand out. Be distinctive. Break through the noise.
Should Social Media Marketers Be Influencers, Too?
For a long time, social media managers worked behind the scenes. They built audiences for brands, shaped online voices, and created content that millions of people would see.
When the Social Media Manager Becomes the Adult in the Room
Social media is one of the youngest careers in modern marketing, but the people inside it are no longer entry-level.
What good content actually is in a world where everything is content
When everything in the world can be content, from tweets to reels and shorts, the challenge is no longer creation. It is judgment.
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Authors
The writers behind this newsletter.
Author of Make it Make Sense, a newsletter unpacking modern marketing, internet culture, and the decisions behind what actually works online. Ocassional speaker and creator. Always online.
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