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Got Marketing?

Mia Fileman

If you love Got Marketing?, this is your backstage pass to the podcast. Each post dives deeper into the strategies, case studies, and real talk from the latest episode plus the ideas that didn’t make the final cut.

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PricingOnly free issuesPublishesWeekly
Issues25Foundeda year agoLast Issuea month ago
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Latest Issues

🥄 Yoghurt-gate: when “Greek” isn’t Greek (and butter isn’t butter)

I was recording Got Marketing? last week when we stumbled into something that feels small but isn’t. Yoghurt.

More specifically: “Greek” vs “Greek-style.”

Got Marketing? is a reader-supported publication. To receive new posts and support...

a month ago
1
2

The Repackaging of Marketing Training

If you run a business, marketing is not optional; it’s the job.

Got Marketing? is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber.

So naturally, you try to get better a...

2 months ago
1

Building in Public: The Beautiful Mess Behind Ripple Festival

We just knew this: small business owners deserved better than beige conferences and big-brand keynotes recycled from LinkedIn. We wanted live music, comedy, real conversations, and to prove that creativity is the future of business advantag...

7 months ago
2

How Much Marketing Does Your Brand Really Need?

It sounds like a simple question, but the answer depends on your business model. Too much marketing and you’re spinning your wheels without payoff. Too little and you’re relying on luck (or burnout) to keep sales coming through the door.

T...

9 months ago
1

Life of a Military Wife

The latest Got Marketing? episode was a personal update. After 100 episodes of marketing lessons, campaign debriefs and actionable tips, I took big right turn and discussed life as an Army wife on the show.

I love films about military fami...

9 months ago
1

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  • Mia Fileman

    Mia, aka The Campaign Lady, is a marketing strategist and founder of Campaign Del Mar. With 20 years of expertise, she's a widely published writer and host of the Got Marketing? podcast, delivering sharp, strategic insights for small brands.

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