Graeme’s Substack
Graeme DixonMy personal Substack
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 40 | Subscribers | Read | octopuscompetitiveintelligence.subs... |
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Latest Issues
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Uncover What’s Missing: The Strategy-First Approach to Competitor Analysis
When it feels like something’s missing in your competitor analysis, chances are you’re not wrong. We often focus too much on surface-level metrics. The revenue, market share, product updates, and social media followers. Or what your competi...
Embracing Rabbit Holes: The Hidden Power of Creativity in Competitive Intelligence
Creativity in competitive intelligence isn’t about flashy tactics or novel strategies. It’s about making connections that others don’t see. And sometimes, those connections lie at the bottom of a rabbit hole. In competitive analysis, rabbit...
Why Retracing your steps in competitive intelligence is important:
This is a crucial mantra in market or competitor analysis. Retracing your steps is a methodical way to find insights. Use it to find out where your strategy failed or why a competitor outmanoeuvred you.
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Authors
The writers behind this newsletter.
Founder of Octopus Intelligence. The global people-powered competitive intelligence agency. We find the answers to beat your competitors.
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