{grow} by Mark Schaefer
Mark SchaeferThe intersection of humanity, marketing, and strategy
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 319 | Founded | 6 years ago | Last Issue | 3 days ago |
| Active | |||||
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markschaefer.substack.comLatest Issues
I Was Wrong About AI and Brand Trust. Here’s What Actually Wins.
The most fun thing about blogging is reading your comments. I love hearing what you have to say and the different perspectives from around the world.
Today I want to continue a conversation ... and admit that I was wrong.
Last week I publ...
The Pathetic State of Content Marketing: A Plea
I’ve written more than 4,000 blog posts.
None of them has been like this one.
There is no marketing insight here. No clever framework. This is a plea.
If you’re creating content somewhere in the world today, you’re more vulnerable than y...
The Collapse of Consideration
For years I have been fighting mildew.
I know that’s a weird way to start a blog post, but stick with me. It’s gonna get spicy.
Anyway. My boat. The white vinyl has these little black dots of mildew that have plagued me for years. I’ve tr...
The Human Moat Is Real. But It's Not Where You Think.
One of the most interesting discussions on the marketing scene right now is the long-term value of the human voice in the marketing mix. Where will we survive? How will we matter?
I’ve studied this idea for the past two years. After all, o...
Pass the popcorn. The AI trains are about to collide
A rumor is circulating about a new AI data center planned for my county. I live near the Great Smoky Mountains National Park, and the people around here are proud, independent, and love their land. The idea is not going over so well.
I’ve...
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Authors
The writers behind this newsletter.
Keynote speaker, marketing strategist, futurist, author of 12 books, including "Marketing Rebellion," "Belonging to the Brand," "Audacious," and "How AI is Changing Your Customers." I help you rise above the noise.
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