Reletter
Artwork for GTM Vault

GTM Vault

Rick Koleta

Revenue architecture for AI-native GTM. Operator podcasts, GTM engineering breakdowns, and the structural frameworks behind modern revenue.

Platform
Substack
PricingFreemiumPublishesDaily
Issues175Founded3 years agoLast Issue10 days ago
Active

Read this Newsletter

gtmvault.co
Artwork for GTM Vault

Latest Issues

You Can't Scale a Backlog

The difference between 62 plays and the infrastructure to run them

👋 Hi, it’s Rick Koleta. Welcome to GTM Vault - a breakdown of how high-growth companies design, test, and scale revenue architecture. Join 26,000+ operators building GTM s...

10 days ago
7
Paid

You're Building the Wrong Moat

👋 Hi, it’s Rick Koleta. Welcome to GTM Vault - a breakdown of how high-growth companies design, test, and scale revenue architecture. Join 26,000+ operators building GTM systems that compound.


The product is no longer the moat. Fo...

14 days ago
8

SMYS 5 | From Account List to Monitoring Universe: Building the Prioritization Layer

Why the scored list is not the outbound trigger, and how Umar Farooq Adam built the scoring, monitoring, and signal architecture that finds the right 300 accounts every month in a TAM of 150,000

👋 Hi, it’s Rick Koleta. Welcome to GTM Vaul...

21 days ago
3
Paid

Your Skills Are Not a Stack

👋 Hi, it’s Rick Koleta. Welcome to GTM Vault - a breakdown of how high-growth companies design, test, and scale revenue architecture. Join 26,000+ operators building GTM systems that compound.


I built my first four GTM Vault skill...

a month ago
3

GTM 46 | Context Is GTM Infrastructure, Not a Tool Connector

👋 Hi, it’s Rick Koleta. Welcome to GTM Vault - a breakdown of how high-growth companies design, test, and scale revenue architecture. Join 26,000+ operators building GTM systems that compound.


Someone gave every rep a Claude licen...

a month ago
5

Key Facts

Contact Information
Newsletter Author
Number of Subscribers
Find out how many people subscribe to this newsletter.

Audience Metrics

Subscribers, engagement, traffic and sponsorship for GTM Vault.

SubscribersEngagement75Monthly Web Visits
Accepts SponsorsEstimated Cost per Ad

Chart Rankings

How this newsletter ranks in the official Substack charts.

#221

Authors

The writers behind this newsletter.

  • Rick Koleta

    Founder of GTM Vault. Installing revenue architecture for modern GTM teams. Two exits.

  • Frequently Asked Questions

    How can I access the email archive for GTM Vault?

    You can find recent issues that have been published by GTM Vault on Reletter by scrolling up to where it says Latest Issues. Tap on the link for any of the most recent emails or hit More Issues to see older ones.

    How many subscribers does GTM Vault have?

    To see how many people subscribe to GTM Vault, simply upgrade your Reletter account. We provide readership numbers and lots of other stats for this newsletter so you can decide if it's worth reaching out to.

    How can I advertise in GTM Vault?

    Newsletter advertising can be extremely effective when it's done right. Before you pitch GTM Vault as a potential sponsor or partner, make sure that you've done your research and checked its newsletter stats with Reletter.

    Then, personalize one of our winning pitching templates and send it to the right person using the contact info provided.

    How much does it cost to sponsor a publication like GTM Vault?

    Newsletter ad rates (or CPM) vary depending on many factors, including industry, number of subscribers, open rate, ad placement and more.

    To find out how much an ad will cost, contact GTM Vault using the contact information provided and ask for a copy of their media kit.

    How can I find newsletters related to GTM Vault?

    Scroll up to where it says Related Newsletters to see other publications like GTM Vault. You can also search our email newsletter directory to discover other newsletters that cover the topics you're interested in.

    How do I contact GTM Vault?

    Reletter provides this newsletter's website URL above, where you will often find their contact information. We also provide links to associated social media accounts and pitching templates so you can reach out fast.