
Unraveling the mystery of personal taste.
| Platform | Pricing | Freemium | Publishes | Weekly | |
|---|---|---|---|---|---|
| Issues | 120 | Founded | 4 years ago | Last Issue | 4 days ago |
| Active | |||||

It’s actually not too early to start thinking about puffer coats
This is Sticky Note on Gumshoe, a column for paying subscribers where I chronicle what’s “sticking” for me each month: the clothes I’ve been hyper-fixating on, what’s earned...
It’s here!!!! My second collaboration with London-based nightwear company If Only If launched earlier this week after many months of sketches, sampling, and obsessing. I’ve been a nightgown devotee since childhood and a fervent wearer of ni...
Over the summer, during the height of wedding season, I set about gathering field intelligence on the current state of wedding guest style. I put together a survey on this topic for Gumshoe readers, and 553 of you filled it out. Uniformly i...
Today’s letter is brought to you in partnership with Sézane.
My three-year-old keeps telling people he’s “not starting school until the fall.” He is, technically, correct — fall, and school, commence next week — but he says it with the co...
Plus, a shopping edit of 31 original pieces
I love buying vintage art online. I also find it can be one of the most maddening things to shop for — requiring significant time and stamina for testing out different keywords and sifting throug...
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Where Gumshoe ranks on Google, and how much search traffic it brings in.
| Ranked Keywords | 1.1k | Monthly Search Traffic | Top Keywords |
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How this newsletter ranks in the official Substack charts.
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The writers behind this newsletter.
Style writer obsessed with outfit repeating, natural fibers, and the far corners of Etsy
Your favorite fashion resource’s favorite fashion resource.
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