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This letter is a best-of-the-best on culture, trends, marketing, etc. What I’m dropping to friends on Slack or finding useful in meetings with brands.

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Substack
PricingFreemiumPublishesTwice weekly
Issues226Founded3 years agoLast Issue4 days ago
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Latest Issues

Everyone's hiring a hand-painter

Hi all,

We’re back with another edition of GOOD SIGNS — a monthly round-up of 4 letters, looking at what’s bubbling up.

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Over a year ago, we met Byron Stewart at our GOOD THINKING NYC tour. And we loved him from the beginning.

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Plus: Luxury brands are not engaging, and Julie makes pharma fun.

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Cannes hot (very hot) takes

Hi all,

Much like last year, sending a Cannes recap a week after feels like you’re so late to the party, it’s cringe. Work is busy. The inbox was very scary. But we’ve made it. The heat dome couldn’t stop us (though it tried).

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#219

Authors

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  • Chris Danton

    Author of GOOD THINKING https://ingoodco.substack.com/

  • IN GOOD CO
  • k i r s t e n l u d w i g

    Brand Builder, Cultural Curator + Podcast Host of GOOD THINKING and Lit From Within

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