CTO Logic
Itzy SaboPragmatic, hard-earned advice for CTOs who deliver tangible business outcomes.
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 27 | Founded | 3 years ago | Last Issue | 6 months ago |
| Active | |||||
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ctologic.proLatest Issues
The Hitchhiker’s Guide to Measuring Engineering ROI
The Challenge of Attributing ROI
Your marketing VP may tell you that for every dollar she spends, the company gets back $3 in revenue.
Sales people are measured by the amount of revenue they book. It’s probably the primary determining...
How CTOs Leverage Strategy to Drive Business Outcomes
The Core Problem You Solve
At the highest level, your company has a goal, which can be to solve a problem, or a class of problems:
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People need to travel from A to B but don't have a car.
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People want to invest but don't know ho...
The True Cost of Custom Features: 3 Painful Taxes
That feature you built to help close a lucrative deal?
You lost money on it.
You didn't charge anywhere near enough.
Oh, you didn't even charge for it?!!
Did they they ever even use it?
Are they even still a customer?
Here's why you...
The New CTO's Survival Guide: Rescuing a System at its Breaking Point
As a newly hired CTO, you've inherited a system that is functioning well enough to generate meaningful monthly revenue, based on up to 3,000 daily active users.
With recent growth, many functions have been slowing down, and there are even...
The Dangers of Being Indispensable: A CTO’s Rescue Mission
This guy was indispensable. He kept resigning, but they couldn't let him leave.
Periodically, "Tom" would have a raging row with the CEO. And in a fit of anger and emotion, Tom would resign.
After calming down, the CEO would concede to on...
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Authors
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I show CTOs how to engineer ROI • Fractional CTO for companies that need to boost engineering ROI
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