Reletter
Artwork for The Step Ladder Hustle

A 50+ Australian building digital income from scratch, in public. Real products, real numbers, real mistakes. No gurus, no shortcuts, just the honest path from zero to sustainable.

Platform
Substack
PricingOnly free issuesPublishesWeekly
Issues31Foundeda year agoLast Issue14 days ago
Active

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hustlestepladder.substack.com
Artwork for The Step Ladder Hustle

Latest Issues

What a Horn Player, a Doctor and a Customer Service Vet Have in Common

No Amount of Money Was Going to Fix It

“No amount of money is going to fix this for me. This place is dangerous for me. I can’t be here anymore.”

That’s Dr Ashley Butler, talking about the moment she decided to walk away from being an a...

14 days ago
22

How To Write An Ebook In 10 Hours

Photo by Osarugue Igbinoba on Unsplash

This is a shorter (smaller?) article than my usual ones, folks.

I am embarking on a project that is simply this.

‘How To Write An Ebook In 10 Hours’

Well, why an ebook and why ten hours?

Several r...

2 months ago
1

Your First Ebook Is a Lottery Ticket. Your Tenth Is a Business

You’ve done the thinking.

Photo by Jason Leung on Unsplash

You worked out your hustle operating framework, perhaps from one of my other articles, or the realisation that knowing a framework is better than chasing the “best” hustle. You la...

2 months ago
4

No Lambos. No Gurus. Side Hustles, Without the Bullshit.

What is a side hustle?

1 A side hustle is a flexible, secondary job or business that you run alongside your main employment to earn extra income. Unlike a traditional second job, it allows you to be your own boss, set your own hours, an...

2 months ago
8
1

Where To From Here?

G’day everyone.

This one is intentionally short and to the point.

I’ve been on Substack for almost 8 months now, and honestly, it’s been a ride. I genuinely love this place and a lot of the connections I’ve made here.

So, who is this Jas...

3 months ago
5

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Audience Metrics

Subscribers, engagement, traffic and sponsorship for The Step Ladder Hustle.

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Authors

The writers behind this newsletter.

  • Jason Stevens

    I'm building a side hustle of digital products in real-time and sharing everything I learn. Follow from idea to first dollar to sustainable income. Simple steps you can actually follow. Substack Notes Enthusiast.

  • Mike Searles

    Beating camera fear is less about confidence and more about inner identity. I beat fear and performed on stage, TV, and radio for 20 years. Let me show you how to Feel Real Now so you can drop fear and connect with your audience on a whole new level.

  • Tracy Friedlander

    Write like a human, not a robot. Show up real and raw to grow your Substack and make money. Discover your Substack Creator Type and unlock the whole game \ud83d\udc47

  • Colin Black

    Live well. Do meaningful work. Insights from business, history, and culture on how to live a more meaningful life. If you're just starting out, switching careers, or looking for more purpose, this is for you.

  • Ashley Butler

    Former doctor & 7-figure CEO of a service biz who walked away from both due to lack of alignment. I help high performers write a story they’re proud to live. Weekly essays on permission, power, and purpose so you can build a business on your terms.

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