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Earn the Right

Trevor Young

Turn credibility into recognition, and recognition into opportunity. PR-led strategies and insights for founders, leaders and solo practice owners who want to be recognised as credible, influential voices in their field.

Platform
Substack
PricingOnly free issuesPublishesWeekly
Issues149Founded5 years agoLast Issue5 days ago
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Latest Issues

My LinkedIn newsletter views tanked 95% in a week. Is it still worth your time?

Thanks for reading Earn the Right! Subscribe for free to receive new posts and support my work.

Can we still rely on LinkedIn Newsletters as an effective content channel?

I fear not, and this is something we should be pretty pissed about...

5 days ago
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From visible to valued: Why being seen is only the start

Thanks for reading Earn the Right! Subscribe for free to receive new posts and support my work.


The standard advice for growing your professional profile is generally this: Get visible.

We see it all the time. Post more often. Say...

12 days ago
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1

They said the creator economy was for the young. How wrong they were.

A few months back I introduced Unbound & Rising, the publication I’m building alongside Earn The Right for professionals and entrepreneurs 50+ who refuse to wind down. Thanks to those of you who subscribed.

This essay first ran there in Ju...

19 days ago
3
1

Are you a safe bet? Anyone who matters is checking you out - how do you fare?

Before anyone commits to you, whether a prospective client, journalist, recruit, partner or acquirer, they want to know one thing: are you a safe bet? On the Owner to Owner podcast, Michael Kerr and I worked through how a credible business...

a month ago
1
5

The excuses you're telling yourself about becoming known, and what to do about them

Thanks for reading Earn the Right! Subscribe for free to receive new posts and support my work.


Are you holding yourself back from going public and building a reputation as a genuine authority in your space?

I’ve come across hundre...

a month ago
4

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  • Trevor Young

    I write about how credible founders, experts, and solo professionals can earn attention, build authority, and stay human - drawing on 30+ years in PR and communications to share ideas and strategies that turn reputation into meaningful influence.

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