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João Landeiro

Learn how to create Workshops that teams and clients will love. For solo consultants, employed specialists and experts. Actionable advice every week.

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Substack
PricingOnly free issuesPublishesWeekly
Issues57Founded3 years agoLast Issue10 months ago
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Latest Issues

The story of the name "Expertise Demo"

I've started to write a book on how to create Workshops for Consulting. You can help here.

Perhaps you do this too

Whenever I talk about a new idea, my natural tendency is to explain how I arrived at it. Explaining the essence of the id...

10 months ago
2
4

How to talk ROI to your Branding Project buyers

The other day on Reddit, I asked: What’s a question you dread hearing from your branding clients?

The first answer:

And I’m not surprised: Branding impact is notoriously hard to quantify

So, I've created a pilot program to help Brand...

a year ago

Do you even need an Expertise Demo?

I've started to write a book on this stuff. You can help here.
Also, the second episode of Exotic Matter is out. It's me and Spencer Ayres getting into the nitty gritty of why workshops are a bastion for knowledge work in this era of slop...

a year ago

Talking about your method repeatedly without going insane

I've started to write a book on this stuff. You can help here.

Also, I've launched a Podcast season. The podcast is called Exotic Matter and is the most handcrafted thing I've ever done. You can listen to it here:

http://exoticmatter.spac...

a year ago
4

How to figure out what's your perfect Expertise Demo

I've started to write a book on this stuff. You can help here.

From the myriad services you provide, what is the one thing that would be the perfect Expertise Demo?

You're supposed to put some energy behind that tip of the spear.

Focus i...

a year ago
3

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  • João Landeiro

    Helping Niche Experts create their flagship workshops

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