
Thoughts on podcasting, media strategy, and the business of audio from John McDermott, co-founder of Caloroga Media.
| Platform | Pricing | Only free issues | Publishes | Twice weekly | |
|---|---|---|---|---|---|
| Issues | 363 | Founded | 3 years ago | Last Issue | 9 days ago |
| Active | |||||

I got the most wonderful complaints!
Several listeners to the Daily Comedy News podcast wanted to know why I changed the music!
I will explain. Two reasons. One, we modified the name of our company from Caloroga Shark Media, to Caloroga M...
I held off on today’s substack hoping there would be something interesting happening in podcasting to comment on, but there doesn’t seem to be, so let’s get right to a bunch of listens:
The folks at PodBiz somehow got someone at Apple to s...
Spoilers Galore for Digger.
Digger was amazing. I thought Project Hail Mary would be Movie of the Year, but Digger feels Best Picture to me. It won’t win, because the people who vote often don’t bother to watch the movies, and this one was...
Before we begin, let us all look back at the movie Network.
The world is a college of corporations, inexorably determined by the immutable bylaws of business. The world is a business, Mr. Beale. It has been since man crawled out of the sli...
Like you, I wasn’t interested in Digger.
Why? I am not sure. Tom Cruise films are pretty reliable.
This one looked weird. The marketing was unclear. What is it even about?
Well, I started to see more and more people claiming YOU NEED TO...
Subscribers, engagement, traffic and sponsorship for Media Thoughts by John McDermott.
| Subscribers | Engagement | 70 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
Where Media Thoughts by John McDermott ranks on Google, and how much search traffic it brings in.
| Ranked Keywords | 1.3k | Monthly Search Traffic | Top Keywords |
|---|
The writers behind this newsletter.
Never worked in FM radio. I've worked in AM, Satellite, Podcasting and co-own a podcast company. I teach college courses on media. I'm probably going to make someone mad with this.
You can find recent issues that have been published by Media Thoughts by John McDermott on Reletter by scrolling up to where it says Latest Issues. Tap on the link for any of the most recent emails or hit More Issues to see older ones.
To see how many people subscribe to Media Thoughts by John McDermott, simply upgrade your Reletter account. We provide readership numbers and lots of other stats for this newsletter so you can decide if it's worth reaching out to.
Newsletter advertising can be extremely effective when it's done right. Before you pitch Media Thoughts by John McDermott as a potential sponsor or partner, make sure that you've done your research and checked its newsletter stats with Reletter.
Then, personalize one of our winning pitching templates and send it to the right person using the contact info provided.
Newsletter ad rates (or CPM) vary depending on many factors, including industry, number of subscribers, open rate, ad placement and more.
To find out how much an ad will cost, contact Media Thoughts by John McDermott using the contact information provided and ask for a copy of their media kit.
Scroll up to where it says Related Newsletters to see other publications like Media Thoughts by John McDermott. You can also search our email newsletter directory to discover other newsletters that cover the topics you're interested in.
Reletter provides this newsletter's website URL above, where you will often find their contact information. We also provide links to associated social media accounts and pitching templates so you can reach out fast.