A home for marketers questioning the traditional 9-5 and designing a career on their own terms.
| Platform |  | Pricing | Freemium | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 71 | Founded | 2 years ago | Last Issue | 6 days ago |
| Active | |||||
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katecitron.substack.comLatest Issues
How I manage my clients so they don’t take over my life
On setting and maintaining boundaries as a former workaholic.
Up until a few years ago, I willingly let my job take over my life.
I’m taking professional success off its pedestal
Almost exactly a year ago, I wrote about my experience with what I deemed my “quarter-career crisis.”
Last June, I was unhappy, trying to understand why, and frustrated with myself after 10+ years climbing the startup ladder. I’m mildly em...
How freelance marketers actually feel about AI
What 93 marketers told me, and what I've figured out on my own.
I vividly remember a former manager instructing me, “Just use AI to write them!” “Them” being LinkedIn posts for my employer as part of a broader effort to drive more awarenes...
Phoebe Gates on entrepreneurship: "Being a founder is not cute."
A few months ago, I discovered a DM from none other than Phoebe Gates hiding in my Requests folder. We sent a few messages back and forth, and I learned she had found False Start through my interview with Gabby Cohen, the former SVP of Bran...
Four times a client pushed back on my rate (and what I did)
Four scenarios from the last year, with actual emails and numbers.
In my twenties, I called my dad every time I needed to negotiate a full-time job offer. I trusted him to tell me what to push back on and how to frame my asks, which was es...
Audience Metrics
Subscribers, engagement, traffic and sponsorship for False Start.
| Subscribers | Engagement | 79 | Monthly Web Visits | ||
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| Accepts Sponsors | Estimated Cost per Ad | ||||
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Authors
The writers behind this newsletter.
After a decade in marketing at startups, I’m building my portfolio career and taking you with me.
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