False Start
Kate CitronAdvice for the first 10 years of your marketing career, delivered weekly to your inbox.
| Platform |  | Pricing | Only free issues |
|---|---|---|---|
| Publishes | Weekly | Issues | 5 |
| Subscribers | Read | katecitron.substack.com |
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Latest Issues
Recent posts by this newsletter. Browse the email archive.
How to manage your manager
Many factors affect your happiness at work, but one area has a major impact: your relationship with your direct manager. You may have heard this or intuitively know it to be true. But what if your relationship with your boss feels rocky?
I don’t care about your resume
I see a lot of generic advice about job hunting for marketing roles: "Research companies, network, optimize your resume, apply." I have 11+ years of experience in the field and am sad to say I've never once hired someone because of a killer...
How to do something with nothing (brand marketing edition)
A few months ago, the Substack queen herself, Emily Sundberg, bluntly (and correctly) called out a well-known DTC brand: "I just opened their Instagram account for the first time since maybe, 2018? It looks so bad. I'm confused how a public...
The worst lies I’ve told myself about my marketing career.
Nothing irritates me more than bland, watery advice from people who have "made it" in their careers. Most often, this isn't much more than glorified posturing, an excuse to brag about the perfect morning routine. And I’ll admit it, the prom...
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Authors
The writers behind this newsletter.
I’m Kate Citron, a marketer based in New York. I’m currently Head of Marketing at Glowbar and have worked with brands such as Flamingo, Poppi, Open Spaces, and more.
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