Perceptio
Kima Sargsyan, Jennifer Palais, Elio ManvaConnecting the dots between what we create, consume, and believe.
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 40 | Subscribers | Read | kimasargsyan.substack.com |
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Latest Issues
Recent posts by this newsletter. Browse the email archive.
Open 24 hours, until it isn't.
When my brother visited Canada, I took him to a diner in Ottawa. He had never been inside one. Neither of us grew up in North America, and the diner is a deeply American concept not just a type of restaurant but a whole argument about who d...
The nervous system is the customer
This is the companion piece to Your Customer Is Three People. That essay mapped who your customer is. This one is about how you build for them, not as a rational actor moving through a funnel, but as a nervous system navigating states it di...
Sometimes home is the cost of the dream.
Perceptio is now also on Instagram in case you want to follow: @perceptio.substack
Lady Whistledown couldn’t come up with this much drama herself
Perceptio is usually one voice. This essay is not. Meet — the visual identity behind this publication, on Substack and on Instagram, and more relevantly, exactly the audience this essay and the new season of Bridgerton is about. We wrote t...
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Authors
The writers behind this newsletter.
Strategist & futurist. I help brands and founders figure out what they’re actually building and design the strategy, story, and experience to match.
I’m a product and brand leader with a track record of shaping culture-defining products and experiences used by millions.
Social Media Strategy & Cultural Geek-ery
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