Connecting the dots between what we create, consume, and believe.
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 49 | Founded | 2 years ago | Last Issue | 6 days ago |
| Active | |||||
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Libby Micheletti: Let it go where it needs to go
Hey, hi, hello! Welcome back to Perceptio, a publication on what we create, consume, and believe. I’m Kima, a strategist and futurist, and most weeks you find me in your inbox with an essay or something I can’t stop thinking about. Today is...
Nobody's nervous about the branzino.
I was meeting friends for dinner the other night, and one of them had arrived early and was already talking to the waiter when I sat down. She didn’t ask what I wanted. She said, “I know you’re a martini person,” and then, to the waiter, th...
The foodie is dead. The behaviour isn't.
Right now, somewhere near you, a few hundred people are standing in a line that wraps around a block for a slice of pizza from a place that just opened. The slice is good, but no slice is ninety-minutes-of-your-Saturday good. They are there...
Grace Zhou: The feeling that never gets old
The industry talks about Gen Z constantly. It talks to them less often, and listens even less than that. There is an entire apparatus built around figuring out what young people want, and almost none of it involves actually asking them. Gra...
New identities are emerging.
Everywhere you look right now, people are gathering.
Run clubs grew their membership by nearly sixty percent in a single year and replaced the bar as the place Gen Z meets. Supper clubs, art salon style gatherings, sober raves, hiking grou...
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Audience Metrics
Subscribers, engagement, traffic and sponsorship for Perceptio.
| Subscribers | Engagement | 73 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
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Authors
The writers behind this newsletter.
Kima is a strategist writing for a world where the algorithm has flattened everything into content. Perceptio is for people who build brands, careers and art for a living and who know that perception, not production, is now the hard part.
I’m a product and brand leader with a track record of shaping culture-defining products and experiences used by millions.
Social Media Strategy & Cultural Geek-ery
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