Reletter
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Connecting the dots between what we create, consume, and believe.

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Substack
PricingOnly free issuesPublishesWeekly
Issues54Founded2 years agoLast Issue6 days ago
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Artwork for Perceptio

Latest Issues

Dance like a bee.

I have been thinking about what it looks like and feels like to have new dreams and goals in your mid-30s. You already have some experience, and some good things have been accomplished but also some hunger for more. On the other side there...

6 days ago
6
2

I'm good at listening when I hear myself speak

This one's about refusing to let the day job suck the artist out of you. We get into Michael's taste, his references, the artist hiding inside the strategist, surviving a creative life mid-career, and more.

On this page:

  • Who Michael...
12 days ago
7

Cute, weird, cute.

A stranger at a San Francisco bar once looked Michael Bolognino up and down and said three words: cute, weird, cute. He's been living by them ever since. This conversation is about what happens when you stop explaining yourself and start tr...

20 days ago
9
2

What makes a brand habitable

Habitability is a planet’s ability to support life. A habitable planet is one where the conditions allow a body to actually survive there. Most planets as we know of are uninhabitable ones. They are beautiful, legible from far away and leth...

a month ago
15
6

What happens to craft when nobody says it isn't good yet.

This topic is a bit nuanced because AI usage has many purposes. There are things that you can do with AI and it could produce good results. There are things like assessing creative feedback where AI doesn’t do great work. This nuance...
a month ago
12

Key Facts

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Find out how many people subscribe to this newsletter.

Audience Metrics

Subscribers, engagement, traffic and sponsorship for Perceptio.

SubscribersEngagement73Monthly Web Visits
Accepts SponsorsEstimated Cost per Ad

Authors

The writers behind this newsletter.

  • Kima Sargsyan

    strategist, marketer & narrative consultant. Perceptio is a concept project for people who build brands, careers, and art. Views my own

  • Michael Bolognino

    Coach. Pathfinder. Empath. Wizard. Renovator. Golden handcuff breaker | ex-Google, 20 years in tech | Founder, The Filomena.

  • Elio Manva

    Social Media Strategy & Cultural Geek-ery

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