Amazon Days
what I learned and what I taught at Amazon Ads: working backwards with careful speed, recruiting and promoting, retail media, marketing science, Day 1, Day 2 and Day 3 culture through pandemic and layoffs, transparency in big tech
| Platform |  | Pricing | Freemium | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 104 | Founded | 3 years ago | Last Issue | 3 days ago |
| Active | |||||
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amazondays.substack.comLatest Issues
Race to the AI bottom? Nope, value slope steepens
Six months ago, I would have said the same thing most people are saying about genAI offers right now: the industry is commoditizing. Prices are falling, capabilities are converging, and the headlines claim AI is so getting so cheap it will...
Should you buy AI shopping tech from Amazon?
From adtech to agentic commerce: same playbook, bigger stakes
Last year in this Substack, I asked whether retailers should buy advertising technology from Amazon. Today the story is bigger. Amazon is now licensing its core AI shopping...
Why Amazon has no Western Rivals? Ask them!
The BBC just ran a piece asking an excellent question: why does Amazon have no serious Western rivals in e-commerce? Reporter Zoe Corbyn interviewed smart people on both sides of the Atlantic, including my colleagues and friends Sunil Gupta...
Forget about shelf placement and search rank
Last Friday at Babson, the Journal of Retailing brought together some of the sharpest retail researchers for a full-day conference on AI and technology in retail. Lemme focus on the leading ladies, with three presentations pointing to a shi...
Two Tools show AI can work for Everyone
Most AI news is about scale. Bigger models, larger funding rounds, faster chips. The implicit logic: whoever accumulates the most compute wins. Winner takes all. Ethics be damned.
Benevolent Bandwidth starts from a different premise. The m...
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Authors
The writers behind this newsletter.
ex-Amazon Principal Research Scientist, now Distinguished Professor of Marketing and vice-Dean of Research. Called Best Marketing Academic on the Planet, I published over 100 award winning articles on long-term marketing effectiveness.
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