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Amazon Days

Amazon Days

what I learned and what I taught at Amazon Ads: working backwards with careful speed, recruiting and promoting, retail media, marketing science, Day 1, Day 2 and Day 3 culture through pandemic and layoffs, transparency in big tech

Platform
Substack
PricingFreemiumPublishesWeekly
Issues89SubscribersRead amazondays.substack.com

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Latest Issues

Recent posts by this newsletter. Browse the email archive.

Is Digital Spending Really Killing Brand Growth?

This week’s series of LinkedIn articles by Dr. Augustine Fou made the rounds, appearing to claim that 15 years of data proves that brands failed to grow because they shifted budgets into digital. Yesterday, he even followed with the title ‘...

8 days ago
2
0

If AI helps, why are you busier than ever?

New research from Aruna Ranganathan and Xingqi Maggie confirms for AI what we’ve experienced with previous ‘time saving’ technologies: genAI tools don’t reduce your workload—they intensify it.

15 days ago
1
2

Can the World's Largest Store Win at Big Box Retail?

When Amazon launched in the 1990s, it positioned itself as the “world’s largest store”; a virtual rainforest of selection that could never fit in any physical building. Now, the company is planning its largest physical store ever: a 230,000...

a month ago
2
0

Amazon does not deliver on its Leadership Principles

Why LPs work for employees, but not for Amazon's leadership

a month ago
0
0
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Authors

The writers behind this newsletter.

  • Amazon Days

    ex-Amazon Principal Research Scientist, now Distinguished Professor of Marketing and vice-Dean of Research. Called Best Marketing Academic on the Planet, I published over 100 award winning articles on long-term marketing effectiveness.

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