
what I learned and what I taught at Amazon Ads: working backwards with careful speed, recruiting and promoting, retail media, marketing science, Day 1, Day 2 and Day 3 culture through pandemic and layoffs, transparency in big tech
| Platform | Pricing | Freemium | Publishes | Weekly | |
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The BBC just ran a piece asking an excellent question: why does Amazon have no serious Western rivals in e-commerce? Reporter Zoe Corbyn interviewed smart people on both sides of the Atlantic, including my colleagues and friends Sunil Gupta...
Last Friday at Babson, the Journal of Retailing brought together some of the sharpest retail researchers for a full-day conference on AI and technology in retail. Lemme focus on the leading ladies, with three presentations pointing to a shi...
Most AI news is about scale. Bigger models, larger funding rounds, faster chips. The implicit logic: whoever accumulates the most compute wins. Winner takes all. Ethics be damned.
Benevolent Bandwidth starts from a different premise. The m...
Last week, Freshfields announced a partnership with Anthropic. The global law firm will deploy Claude across all 33 offices, every practice group, and all business services. This comes 12 months after a similar deal with Google Cloud.
I lo...
Sinan Aral talked about a fun test at the BIG.AI conference at MIT. He showed an AI model the photo and address of a random house. The model looked up the actual price. Then he gave it his own opinion of the price first, and the model echoe...
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The writers behind this newsletter.
ex-Amazon Principal Research Scientist, now Distinguished Professor of Marketing and vice-Dean of Research. Called Best Marketing Academic on the Planet, I published over 100 award winning articles on long-term marketing effectiveness.
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