Komando
Kéliane Martenon, RomaneLa newsletter sur les formats les plus créatifs, malins et innovants dont s’inspirer.
| Platform |  | Pricing | Freemium |
|---|---|---|---|
| Publishes | Weekly | Issues | 76 |
| Subscribers | Read | komando.substack.com |
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Latest Issues
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Les recettes de leurs succès
Bien le bonjour (… et en particulier aux 796 nouveaux abonnés qui nous ont rejoints depuis le début de l’année !),
Show, don't tell
Bien le bonjour !
🍁 0€ et gros impact : la 1ère campagne qui utilise des feuilles mortes dans la rue
On parle d'une campagne maligne côté marketing responsable mais aussi d'Alain Ducasse et de Kodak jetables, de romans photos du New York Times ou de QR codes sur des tickets de vestiaires.
👀 Le numéro dodu de Noël
On parle de mystérieux stickers jaunes devenus viraux aux 4 coins du globe, de com' sur des colis, d'un Secret Santa à l'échelle d'un village ou encore d'un livre sur un resto façon Pléiade.
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Authors
The writers behind this newsletter.
Écrit Komando, la newsletter de veille de tendances sur les meilleurs formats innovants et créatifs de com' - Ex com' numérique Élysée et Bruno Le Maire
Je partage les récits des marques du monde du sport.
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