Lunch Culture
Andie Jo SmithBooks, brands, and culture. A weekly letter about the art of storytelling.
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 35 | Founded | a year ago | Last Issue | 17 days ago |
| Active | |||||
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lunchculture.substack.comLatest Issues
We All Dress Like Our Mothers
I used to not like the way my mom dressed.
Growing up, she was the one woman dressed in a baseball cap, tee shirt (probably with a sport team logo on it), basketball shorts, sneakers, and a sports watch at school pickup, while other m...
Okay, I Did It...I Started Reading Romance
It’s been about three months since I showed up on Substack to talk about books.
If you’re new here, welcome. I write about books and brands, and how these mediums tell stories that shape culture.
It is out of character to ignore my book...
How Much Should AI Touch your Substack Writing?
Not to blame my lack of energy for creating on this platform on anything other than an internal struggle of discipline, but I’m losing my mind over how everyone is starting to sound the same over here.
As AI chat models become more widely...
Books Are About to Have Their “Running Era”
Marketing trend cycles have a way of sweeping up something seemingly ordinary, everyday, un-novel – and launching it into an entirely new, performative orbit.
We saw this with running in 2023–2024, and that trend is still climbing toward i...
The Next Generation of CMOs Will Have Started Out as Social Media Managers
Social media management was viewed (and still is) as the entry-level role to get into marketing in the late 2010s and early 2020s.
Managing a brand’s Instagram or TikTok account was regarded as somewhat trivial, simple, and a type of marke...
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Authors
The writers behind this newsletter.
Creative, Writer, Brand Marketer. Obsessed with books and traveling.
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